Lego-ing, going, gone….

The Globe and Mail reports:

Danish toy giant Lego System AS was given a sharp lesson in the workings of free-market “creative destruction” yesterday when the Supreme Court of Canada dismissed its case against upstart Mega Bloks Inc. over look-alike toy bricks.

Last March we blogged on Lego’s adventures at trying to avoid competition by enforcing its expired IP rights forever around the world. We knew Canada would come through … didn’t we?

email

Tags: ,

Author:Ron Coleman

I write this blog.

Subscribe

If you don't get enough email (who does?), I can send you LIKELIHOOD OF CONFUSION® blog posts by email! Free!

Trackbacks/Pingbacks

  1. LIKELIHOOD OF CONFUSION® » Blog Archive » Lego - November 13, 2008

    [...] reported on Lego’s overreaching years ago here and here.  They tried to use trademark rights as a way to protect the design of their toy and avoid [...]

Leave a Reply