Luxury goods rental
Originally posted 2013-08-15 15:06:12. Republished by Blog Post Promoter
You know they — the Big IP guys — are sitting in conference rooms trying to figure out how to stop this.
Soon enough when you buy a Gucci bag, it will come with a non-transferable “licensing” agreement!
My actual prediction: They will make IP claims preventing the display of their merchandise in connection with promotion of this service, claiming, preposterously, a LIKELIHOOD OF CONFUSION as to affiliation, sponsorship, ownership… something.