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LIKELIHOOD OF CONFUSION™

Lawyer Ron Coleman on brands, the Internet & free speech

LIKELIHOOD OF CONFUSION™

Lawyer Ron Coleman on brands, the Internet & free speech

  • Home
  • Video
  • Publications
    • Play-Doh’s trademark registration passes the smell test
    • Social Media and Proving Secondary Meaning
    • Slants, Redskins and other “Disparaging” Trademarks
    • Bully for Who? How trademark bullying works
    • Copycats on the Superhighway
    • Prudential Standing: Who is ‘Any Person’ Under the Lanham Act?
    • Hacker with a White Hat
    • Trademark, Copyright, and the Internet: Time to Return Balance to Civil Litigation
    • Hands off blogs: Mandatory disclosure of “blogola”?
    • Bloggers, Journalists, Reporting and Privilege
    • “Initial Interest Confusion”: Compounding the Error
  • More
    • Privacy Policy
    • Opposition brief of Gavin McInnes to motion to dismiss by SPLC
    • Disney v DeSantis decision
    • Statutory damages in copyright cases
    • A Theory of Trademarks in the Blog Era
    • Managing Risk: Litigation Prophylaxis in High-Tech Agreements
    • I’m high-ranked and I know it
    • The Endless Summer: Student Lawyer magazine, March 1989
    • Asymmetric Cultural Warfare
    • Blawg Review #2 (April 17, 2005)
    • Copycats on the Superhighway
    • The Endless Summer: Student Lawyer magazine, March 1989
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    • Trademarks and trademark law
Free Expression Section 2(a)

Ten years later…

Ron Coleman Aug 23, 2026 0 Comments

… and they’ve already forgotten!

Use as a Trademark

Trademark: “From The River to the Sea”?

Ron Coleman Nov 24, 2023 0 Comments

Here’s the story: No. Whatever that is, “From the River to the Sea” is not a trademark. I explained in this video: John Welch has a recent post of significant…

Section 2(a)

Thanks for listening, Ecuador!

Ron Coleman Jul 29, 2021 0 Comments

That’s it. That’s the post.

Trademark registration

Trademark Modernization Act!

Ron Coleman Jun 28, 2021 0 Comments

There we were, all locked down in our houses and not going to the INTA Annual Meeting, and there was a Trademark Modernization Act! Of 2020! Probably a very good…

Trademarks and trademark law Use as a Trademark

What’s the (Trademark) Use? INTA 2017

Ron Coleman Apr 19, 2021 0 Comments

This is wild. I didn’t know they did this! But they did. Look, you can watch not talking heads, but the screen (showing our PowerPoints!) from our panel presentation from…

Trademarks and trademark law

Just what we choose it to mean

Ron Coleman Apr 13, 2021 0 Comments

When trademark lawyers — much less judges — use a word, it means just what they choose it to mean — neither more nor less. So unsurprisingly, trademark lawyers are…

Likelihood of Confusion

Tiffany v. Costco: Not dead yet

Ron Coleman Aug 18, 2020 0 Comments

Wow. Remember Tiffany v. Costco? Of course you do. Well, now this: This is a big deal. I did think summary judgment was a bit much, and I said so.…

Genericness and Trademarks

Generic no more: Booking.com wins

Ron Coleman Jun 30, 2020 0 Comments

Held, today, in the Supreme Court: Under these principles, whether “Booking.com” is generic turns on whether that term, taken as a whole, signifies to consumers the class of online hotel-reservation…

Section 2(a)

Not sweet enough

Ron Coleman Jun 17, 2020 5 Comments

Surprising, really, that it took this long: “We recognize Aunt Jemima’s origins are based on a racial stereotype.” Aunt Jemima character and brand name being removed from all products. https://t.co/Gv0L73sntc…

Section 2(a)

More singularity: Still, er, screwed

Ron Coleman Mar 13, 2020 0 Comments

I thought I covered all the things, all of them!, about trademarks these days in my recent “Trademark Singularity” Part One and Part Two posts — from functioning as a…

Trademarks and trademark law

The Trademark Singularity: Part 2

Ron Coleman Mar 3, 2020 1 Comments

If we learned anything in Tam, it is that the Register should not be an expression of value judgments. It is and should be a register (small s). Of trademarks.

Use as a Trademark

The Trademark Singularity: Part 1

Ron Coleman Feb 20, 2020 0 Comments

Well, trademark use is all the rage in trademark thinking and commentary now, and well it should be. It goes, after all, to the heart of the endeavor, and I…

Genericness and Trademarks

NYIPLA Amicus Brief – Booking.com

Ron Coleman Feb 20, 2020 1 Comments

This week, the New York Intellectual Property Law filed this amicus brief in the Booking.com case before the SCOTUS. I helped (a little). These are complicated issues, and I will…

Functionality and Trademarks

Ed T and the Trademark Dimensions

Ron Coleman Jan 16, 2020 0 Comments

Explanatory introduction to a virtual guest post by Ed Timberlake: I say if it's yours and you post in on an embeddable platform, you've given permission to the world to…

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The question of whether consumers are likely to be confused is the signal inquiry that determines if a trademark infringement claim is valid. I write here about trademark law, copyright law, brands, free speech (mostly as it relates to the Internet and social media). That may sound like a lot, but it's just a blog.

This is attorney advertising. Lawyer Ronald D. Coleman is admitted to practice in New York and New Jersey.

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Free Expression Section 2(a)

Ten years later…

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Use as a Trademark

Trademark: “From The River to the Sea”?

LIKELIHOOD OF CONFUSION™

Lawyer Ron Coleman on brands, the Internet & free speech

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