Google externalities, Google rents

The Washington Post reports about a consultant who can clean up your Google problems.

Oh, brave new world, that has such people in it!  Hat tip to TechMeme.

I imagine there are quite a few business owners, including trademark holders, who would be interested in this service.  But if you’re thinking what I’m thinking, so are the experts:

Still, Google is continually refining its search methods, which means that today’s fix may not work tomorrow.

“This is a game that nobody can completely win,” said Chris Dellarocas, a University of Maryland information systems professor.

New world, indeed.

Ron Coleman