Grey and not so good
Originally posted 2009-10-14 13:17:22. Republished by Blog Post Promoter
Yesterday’s Wall Street Journal had an extensive article on about companies that “borrow” trademark equity, or purported equity, from others to build their brands, pushing the edges of fair use and perhaps then some. Marty Schwimmer has some multimedia backup (ok, well, talking heads) on this case, too.