My friends Oliver Herzfeld and Richard Bergovoy have just published “Trade mark licensing made easy” in the current issue of Managing Intellectual Property. (Don’t email me about the “typo.” The title is spelled funny because it’s a European publication. They spell “trademark” wrong over there. This is something trademark experts know.)
It requires a subscription to get in but you can get a free trial just by registering. For this article alone, it’s worth it! Talk about thorough!
