Jeeves Gets the Pink Slip

“I didn’t do it, because I’m not a butler.”

The Street reports that “IAC/InterActiveCorp. is dropping the butler who doubles as the mascot of its recently acquired Ask Jeeves online search business.”

Trademark / branding suicide. So obviously wrong.

Originally posted 2005-09-21 13:47:23. Republished by Blog Post Promoter

Ron Coleman

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