BLM is a thing! So count on corporate America never to let a good – or a terrible – thing go to waste. They call it crisis marketing.
Corporate Voices Get Behind ‘Black Lives Matter’ Cause via @NYTimes https://t.co/j8vTQhRogA— Keiko Morris (@KeikoMorris) May 31, 2020
I quote tweeted the poll below asking respondents to avoid making a political statement. I want them to tell me what they really think. Not about BLM, but about brands.
Major #brands and corporations are pushing their woke and pro-BLM marketing aggressively because— LIKELIHOOD OF CONFUSION blog (@likely2confuse) September 9, 2020
By the way, we were wondering at home about the pitch below. Different crisis (right?). To keep track this one is Covid.
What is Bloomingdale’s crisis marketing angle here?
Political answers are acceptable.