Marty Schwimmer, old man of IP blogs, still alive

Originally posted 2012-11-07 16:48:58. Republished by Blog Post Promoter

The Trademark Blog Is Five Years Old (hat tip to Welch)! That’s the equivalent of 84 in blog years. I would never have thought he’d last this long when I first met Marty…

I was a raw recruit just being shipped to Da Nang. The year was 1969, the nasty old world was a lot crazier place than a kid from Brighton Beach could ever have dreamed, and my NCO was a grizzled, shaggy-haired Master Sergeant the other dogfaces called “Iron Hands” Schwimmer. My corporal, “Lucky” Leo Stoller, warned me to steer clear of the beady-eyed vet and his jealously-guarded, light-blue set of what the other recruits called, mysteriously, “McCarthy’s.” I soon was unlucky enough to learn why. Schwimmer didn’t just seem distant and standoffish — he was impossibly nasty, brutal beyond any trace of rationale, and he delighted in the acrid smell of battle. But no one could put together paper trademark app that could sail through the PTO like

No, it wasn’t quite like that.  How do I convey… hmm…

“You want the truth?” screamed Marty at the top of his lungs, throwing the drained cognac glass into the burning embers a full 20 feet across the room. “You can’t handle the truth!” he raged, veins popping in his forehead, the timid examining attorney cowering in the plaid wing-backed chair. Picking up the iron poker, Marty waved

No, never mind. You have to know him to love him. Congratulations, Marty!

UPDATE:   That was years ago, of course!  Thank God, Marty’s still alive, and well, and so is the Trademark Blog.

By Ron Coleman

LIKELIHOOD OF CONFUSION blog author Ron Coleman is a member of Dhillon Law Group in their New York City and Montclair, New Jersey offices. He is a graduate of Northwestern University School of Law and Princeton University.

3 thoughts on “Marty Schwimmer, old man of IP blogs, still alive”
  1. Aside from being an excellent authority on trademark law, Schwimmer knows his Jonathan Richman…. which bumps him up a full letter grade of coolness in my book.

  2. Happy Belated Belated Eighty-Fourth Birthday!!! (Belated to the second power since this is even more late.)

    Thanks for providing the link to the Dennis Read article. The guidelines for creating a new logo helped reiterate some things we discussed in Professor Randazza’s class.

    Martza Majstoravich

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